Lecture Four

Radio isn't the medium that I would like to get into however I still found the lecture on tell stories with sound interesting. I found it almost startling however that whilst other forms of media have a shrinking audience, radio is continuing to grow. When you think of radio, especially AM radio which mainly delivers news, you think of a small, declining audience. It is interesting to find that this audience is increasing as we become more time poor and look to catch up on our news while we are doing something else. Radio is the perfect companion to multitasking.

Radio also offers a way to get the viewers opinion, quickly and easily. While television can incorporate the tweets and the emails of the viewers, radio has the ability to better tell the story of the viewer, bringing the viewer into the lounge room, car or office of the other listeners, easily and effectively, especially through talkback radio programs.

What tips did I learn about being successful on radio and journalism in general?
- Don't give up - whether it be when your looking for a job in radio, or trying to get an answer out of someone your interviewing, don't give up...Just look at approaching things differently.
- Read the newspaper, immerse yourself in the news. Know more about the world around you, and in turn learn more about yourself.
- The human story and the human experience is important. The listeners want the human story.